10 key elements to succeed in your eCommerce store To be successful in your online business eCommerce store, you should treat your website as if it were a real life store. First impressions are important, right? If you approached a shop and found that there were boxes at the front door, cobwebs in the window, […]

List building, aka growing your mailing list by collecting email addresses, is such an important part of the eCommerce business. These emails or people are your leads and the most likely customers to buy your products. You can market to them and share your campaigns and sales to entice them to perhaps make that first […]

Easter is only days away, and if you haven’t put together any Easter campaign ideas to drive sales – it’s not too late. It doesn’t have to be anything super lavish or special, but riding the bandwagon of Easter goodwill and relaxation is key to making some last-minute sales. Every Easter shows a significant rise […]

BASIC FUNDAMENTALS SALES IDEAS The word ‘sales’ can often make you cringe and want to crawl into a cave but let’s face it, most businesses require some kind of ‘sale’ to operate whether you’re selling a house, a course, a dress or even sales ideas. As someone that’s been working in the online retail sales […]

How to pick the right e-commerce platform for your online store: So you’ve decided to launch an online store? Great! Now it’s time to get familiar with all the tech and software systems that bring your store to life. If youdon’t have an online store idea yet check out how you can Create the life […]

Deciding on your recommended retail price is often a tricky consideration.  Many online store owners find themselves spending far too much antagonising over. ‘Will I make more sales if my prices are cheaper?’ ‘If I set my prices too high will I scare people away?’ Or ‘Would I be better to serve fewer customers but at […]

5 Ways to reduce your refund requests Refund requests are part and parcel of having an online store and people request refunds for a variety of different reasons. Think about the way you shop. I know for myself, when I’m shopping online and there are a few styles I really like but can’t decide between, […]

Goal Setting for 2020 How is it already 2020?! I can’t believe how quickly the years keep zooming by. Is this a ‘getting older’ thing I wonder, where the years flash by before our eyes? I’ve only just gotten used to writing 2019 and now it’s 2020! Every year I feel the same though, ‘where […]

3 Ways to Increase Sales this Black Friday & Cyber Monday Traditionally, Black Friday is a US event, held the day after Thanksgiving & the busiest shopping day of the year, as it marks the start of the silly season. Black Friday & Cyber Monday are becoming increasingly popular around the world and it’s time […]

3 proven tactics for shifting slow moving stock As online business owners often our biggest cause for frustration can be slow-moving stock. Taking up space, tying up capital, and causing you stress. The good news is there are lots of ways to move excess inventory or slow-moving stock. Today I am sharing my personally proven top […]