FREE MASTERCLASS
The Lean, Million-Dollar Product-Based Business
The 3-Part System to Scaling to 7 Figure (Profitably, Sustainably, and in School Hours)
⏰ When: Wednesday 16th April 2025, 10 am AEST (Sydney, Australia time)
📍 Where: Online via Zoom
🙋♀️ Who it's for: Established e-commerce founders who are ready to scale beyond $10k - $20k months!
REGISTER YOUR PLACE TODAY
What if scaling your e-commerce brand didn’t require more products, more hours, or more hustle?
In this free masterclass, I’ll walk you through the exact 3-part system I used to grow my own brand—and the same one I’ve taught hundreds of founders—to scale from 6 to 7 figures while working part-time hours.
If you’re ready to build a profitable, product-based business that runs lean and grows big, this is for you.
REGISTER HERE
Come Away With:
✅ Clarity on the 3 biggest leaks in your current product-based business that are keeping you stuck at $5K–$8K months (and how to fix them)
✅ A breakdown of The Lean Million-Dollar Product-Based Business Framework—the exact 3-part system I used to scale my own brand (and help clients hit $100K+ months)
✅ Real-life examples and client case studies showing how this method works across fashion, lifestyle, and homewares brands—even if you feel like you’ve tried everything
✅ A practical diagnostic exercise to help you uncover what’s really holding you back—and what your business needs to scale sustainably
✅ A clear next step toward building a business that’s profitable, scalable, and actually fits around your lifestyle (yes—even in school hours!)
REGISTER YOUR PLACE TODAY
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Hey there, my name is Jodie Minto
Not too long ago...
I was living in Dubai with my husband and two young children, feeling completely burnt out from my corporate job. I craved more freedom, more flexibility, and a business that actually excited me—but at the time, I had no idea where to start.
Then, on a trip back to Australia, I spotted women wearing beautiful, flowy summer kimonos. That moment sparked an idea—a fusion of East and West, inspired by the Arabic abaya and Japanese kimono. I couldn’t shake the feeling that I was onto something.
And so, my e-commerce journey began.
I founded iland co. and started selling at local markets. The response was incredible—my kimonos flew off the racks, and I knew I had something special. But there was a problem: I was still juggling a full-time job and spending weekends at markets. I couldn’t keep up the pace forever.
So, I took the leap and launched an online store. I was ready for sales to roll in. And then… nothing. Not a single order. I quickly realised that just having a website wasn’t enough—I needed a strategy to get people to find it and buy.
Determined to make it work, I dove deep into learning everything I could about e-commerce, marketing, and conversion strategies. I invested in courses, hired mentors, and tested (and failed) more times than I could count.
THEN I REALISED...
Scaling an e-commerce business isn’t about working harder or offering more products—it’s about having a system that brings in the right customers, turns them into buyers, and keeps them coming back.
So, I stopped guessing and started focusing on what actually moved the needle:
✔ Building a hero product that customers raved about and returned for.
✔ Creating a marketing system that didn’t rely on one platform or strategy.
✔ Optimising my website and customer journey so every visit had the best chance of converting.
I HAD CRACKED THE SCALE CODE...
I watched my sales grow from $5K months to $10K, then $20K, $50K, $100K, and beyond. Eventually, I built a 7-figure brand that I successfully sold for a great return.
AND I WANT THE SAME FOR YOU.
Now, I help e-commerce founders like you scale smarter—not by doing more, but by doing what actually works. If you’re ready to build a lean, profitable business that grows sustainably without taking over your life, you’re in the right place. Let’s make it happen.
Register your place today 👇
REGISTER HERE
Some of my recent awards ...
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Here's what my clients say about working with me:
Amber scaled her sales by 2,900% to a million dollars a year (in less than 12 months)
I was struggling to be seen and making a humble 25K per year online before I enlisted the help of the best coach I have ever come across in the eccom space, Jodie Minto.
I have now achieved the unbelievable goal of becoming a 7 figure business in just under 12 months of studying with her! .. Yes, that stuff can really happen! This was only achievable by having expert coaching from Jodie who has guided me step by step in how to effectively advertise on Facebook and set professional goals and strategies in place.
I hesitated for over a year before I took the leap to study with Jodie and only wish I had done it sooner… and not wasted my time & money on many other courses that got me nowhere.
Learning from someone who has been there and done it themselves and understands every facet of owning your own label and online store just makes sense.
Jodie has the amazing ability to explain technical, creative and most importantly the balance of growth and scaling to help you achieve your goals and not reach burnout…
Jodie Minto is the Real Deal.. a passionate and patient coach who truly cares for her students and wants them to win.. and the best part, she shares the “secrets” of the industry and how to be successful that others are so often tight lipped about. An authentic and transparent coach that truly knows her stuff.. I owe a great deal to Jodie for setting me on the right path… finally!
If you're willing to learn, put in the work and take action then I Highly Highly Recommend joining the Mastermind!
Amber, Designer & Owner - Ladies fashion brand
Jodie has been a mentor and business coach of mine for many years. I owe much of the success of my 7-figure business to her business experience, expertise and knowlege.
Jodie shares her insights to benefit others who she takes under her wing, in a warm, personalised and caring way.
I encourage other business owners to engage with Jodie and learn of the many ways to reach the heights of owning a successful business."
Jane M - Luxury Pet Brand
My business has grown by 628%—no exaggeration!
Every business owner needs someone like Jodie! I began working with her six months ago, unsure of what to expect, and since then, my business has grown by 628%—no exaggeration!
If you're serious about taking your business to the next level but unsure of where to start, Jodie is there every step of the way, uncovering areas you may have never considered. I can't wait to see what 2025 brings with Jodie's continued support and guidance.
Gemma Brennan - Confetti Kidz
© 2025 Jodie Minto | OSS Australia Pty Ltd | ABN: 19 661 994 707