<< 90-MINUTE WORKSHOP>>
Facebook Ads SOS: Diagnose & Fix Ads That Aren’t Converting
🚨 Stop wasting money on ads that don’t convert—learn how to fix, optimise & scale your results.
When: Wednesday 5th February 2025 @ 12pm AEDT
Who it's for: Online store owners who are already running paid Meta (Facebook & Instagram)—but need help understanding their results and troubleshooting performance.
GET YOUR TICKETJOIN ME LIVE IN:
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Who is it for?
Established fashion and lifestyle e-commerce founders who are already running paid Meta (Facebook & Instagram) ads to grow their sales - but need help understanding their results and troubleshooting performance.
GET YOUR TICKET
You’ll Come Away With…
By the end of Facebook Ads SOS you’ll have the clarity and confidence to analyse, troubleshoot, and optimise your ads—so you can stop wasting money and start seeing real results.
Here’s what you’ll walk away with:
✅ A clear understanding of your ad metrics—know exactly what to track and what it means for your sales
✅ A step-by-step troubleshooting framework to quickly diagnose and fix underperforming ads
✅ Smart optimisation strategies to improve your ROAS and scale profitably
✅ The confidence to make data-driven ad decisions instead of guessing what’s working
✅ Actionable fixes you can apply right away to start improving your results
Plus, you’ll get:
📌 The Facebook Ad Fixes Troubleshooting Cheatsheet – a go-to guide for identifying and solving common ad performance issues
📌 12 months of access to the workshop replay – revisit the training anytime you need a refresher
No more confusion. No more wasted ad spend. Just the knowledge and tools to turn your ads around and start generating more sales. 🚀
GET YOUR TICKET
MEET YOUR CERTIFIED META ADS EXPERT:
Hey there, my name is Jodie Minto
I’m an award-winning seven-figure fashion brand founder, e-commerce business coach, podcast host and a certified Meta Ads Specialist, Life Coach, and Digital Marketer.
I’m also a wife, mother of two teens and two fur babies, and a lover of spicy margaritas.
MY MISSION?
To teach emerging fashion and lifestyle online brand owners the insider systems for scaling their creative dream into a sold-out success story.
I started my online fashion store from scratch while working full-time, juggling young kids, and living in the Middle East. Today, that business, iland co., is a seven-figure online brand with stockists and customers worldwide. I sold that business in 2023 and now support other women in growing their e-commerce businesses through my coaching programs and courses.
My Story
Eight years ago, I was living in the Middle East with my husband and two young children. I loathed my full-time corporate job because I was burnt out and exhausted, and everything felt hopeless.
Then on a trip to Australia, I spotted women wearing stunning summer kimonos. Suddenly I had a vision of creating a fusion between East and West, creating designs that married the Arabic abaya and Japanese kimono.
And so, my e-commerce journey began. I founded iland co. and began selling at local markets. My kimonos sold well, and I knew my business had potential. But I was still working my full-time job, and it was time to take a leap of faith.
So that’s what I did. I set up an online store and started making my business dream a reality. And then, guess what? I didn’t make a single sale. I quickly realised that traffic and sales don’t come just because you press ‘publish’ on your website and run a few social media posts. (So unfair!!)
So, I began researching and studying everything I could about e-commerce, digital marketing, copywriting, social media, and Facebook ads, but I couldn’t get enough!
I sought the help of international fashion industry experts. I hired a business coach and I attended a million conferences and masterminds. I was determined to make it work.
Then, I tested different strategies, learning the hard way through trial and error. I wasted time on the wrong things and money on many things that didn’t work.
THEN I REALISED ...
e-commerce is a numbers game, and only 1 - 3% of website visitors were likely to convert. I soon understood that the lack of traffic, not my products, was the problem. Then I discovered Facebook Ads, and I've never looked back!
Facebook and Instagram Ads became my new superpower.
I learnt how to manage my own ad account by adopting the latest strategies and tactics. Finally, traffic and sales began to grow.
(I can still remember having my first $5K month. I was so excited – my hours and hours of hard work were beginning to pay off.)
My Facebook Ads brought in consistent traffic and amazing returns on my investment. My website visitors were adding to their carts like nobody’s business.
Plus the branding, customer service, and user experience work I had put in was leading to glowing reviews - which encouraged others to buy.
I HAD CRACKED THE ADS CODE...
I could hardly believe my eyes as I watched my sales hit $10K, then $20K, $50K, $100K, $170K and more.
It hasn’t been an easy journey, but I couldn’t be prouder of my achievements, and I recently sold my e-commerce business for a great return.
AND I WANT THE SAME FOR YOU.
GET YOUR TICKET TODAY BEFORE PLACES SELL OUT👇
GET YOUR TICKET
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Some of my recent awards ...
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Here's what my clients say about working with me:
Amber scaled her sales by 2,900% to a million dollars a year (in less than 12 months)
I was struggling to be seen and making a humble 25K per year online before I enlisted the help of the best coach I have ever come across in the eccom space, Jodie Minto.
I have now achieved the unbelievable goal of becoming a 7 figure business in just under 12 months of studying with her! .. Yes, that stuff can really happen! This was only achievable by having expert coaching from Jodie who has guided me step by step in how to effectively advertise on Facebook and set professional goals and strategies in place.
I hesitated for over a year before I took the leap to study with Jodie and only wish I had done it sooner… and not wasted my time & money on many other courses that got me nowhere.
Learning from someone who has been there and done it themselves and understands every facet of owning your own label and online store just makes sense.
Jodie has the amazing ability to explain technical, creative and most importantly the balance of growth and scaling to help you achieve your goals and not reach burnout…
Jodie Minto is the Real Deal.. a passionate and patient coach who truly cares for her students and wants them to win.. and the best part, she shares the “secrets” of the industry and how to be successful that others are so often tight lipped about. An authentic and transparent coach that truly knows her stuff.. I owe a great deal to Jodie for setting me on the right path… finally!
If you're willing to learn, put in the work and take action then I Highly Highly Recommend joining the Mastermind!
Amber, Designer & Owner - Ladies fashion brand
Jodie has been a mentor and business coach of mine for many years. I owe much of the success of my 7-figure business to her business experience, expertise and knowlege.
Jodie shares her insights to benefit others who she takes under her wing, in a warm, personalised and caring way.
I encourage other business owners to engage with Jodie and learn of the many ways to reach the heights of owning a successful business."
Jane M - Luxury Pet Brand
My business has grown by 628%—no exaggeration!
Every business owner needs someone like Jodie! I began working with her six months ago, unsure of what to expect, and since then, my business has grown by 628%—no exaggeration!
If you're serious about taking your business to the next level but unsure of where to start, Jodie is there every step of the way, uncovering areas you may have never considered. I can't wait to see what 2025 brings with Jodie's continued support and guidance.
Gemma Brennan - Confetti Kidz
© 2025 Jodie Minto | OSS Australia Pty Ltd | ABN: 19 661 994 707