114. What’s the right number of MOQs for your e-commerce store? My inventory strategy for your online store that won’t tie up all your cash.

Season #4

Ever feel stuck wondering how much inventory you should order for your e-commerce store?

You’re not alone!

Inventory decisions can feel overwhelming—especially when you're just starting out and still figuring out exactly which products your customers will love. The pressure of investing your cash into stock without knowing if it’ll sell can lead to stress and uncertainty.

In this episode, I’m diving deep into practical inventory strategies to help you make confident decisions without tying up all your precious cash flow. Drawing on my experience scaling a seven-figure fashion brand and helping countless clients navigate this challenge, I’ll walk you through the key steps to get it right.

Here’s what I cover:

  • Why starting with smaller Minimum Order Quantities (MOQs) across various styles can help you find winning products faster
  • Real-life examples (including some of my early inventory mishaps!) to illustrate why going too deep, too soon, can hurt your cash flow
  • How to negotiate effectively with manufacturers to get lower MOQs—even if they initially say no
  • How to identify your hero products based on sales data, trends, and competitor insights
  • Common pitfalls that lead to piles of unsold inventory—and how to avoid them

By the end of this episode, you’ll feel clearer, more confident, and better equipped to handle your inventory strategy wisely—setting your e-commerce business up for sustainable, profitable growth.

Let’s Connect:

📲 Follow me on Instagram: @iamjodieminto
🌐 Work with me: www.jodieminto.com

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