You’ve poured your heart, soul—and let’s be honest, a lot of cash—into building your brand.
But despite all the effort, the sales still feel inconsistent. The wins are fleeting, and the stress? Constant.
It doesn’t have to be this way.
You don’t need to keep guessing, doing more, or pushing harder. What you need is a clear strategy, smart systems, and the right support to turn your brand into a consistently profitable business—without sacrificing your lifestyle to make it happen.

Hi, I'm Jodie Minto 👋
I’m a 7-figure fashion brand founder, award-winning e-commerce coach, and host of Online Store Success—one of Australia’s Top 30 Marketing Podcasts.
With over 20 years in business and 10+ years building and scaling my own fashion brand, I help fashion and lifestyle founders grow sustainably—without burnout, second-guessing, or sacrificing their lifestyle.
I’ve built it, scaled it, and sold it—and now I coach others to do the same. Think strategy, structure, and real support—not fluff or hustle culture.
As a wife and mum, I also understand the juggle—and I’m here to help you build a business that supports your life, not competes with it.
Let’s grow your brand →Ready to build a business that gives you the freedom to create, the flexibility to breathe, and the income to grow—on your terms?
If you’re done with quick fixes and craving real, sustainable growth, there are a few powerful ways we can work together.
See what’s possible ⬇️
Real Client Results
As trusted by

$20M+
In sales for my students & clients
1,000+
OVER E-COMMERCE BUSINESS OWNERS HELPED
2013
LAUNCHED MY FASHION BRAND, ILAND CO.
2023
SOLD MY 7-FIGURE ONLINE FASHION BUSINESS
20+
YEARS IN BUSINESS AND MARKETING
Explore how we can work together ⬇️

Coaching
Ready to move beyond group courses and receive personalised, 1:1 support to scale your online store?
My coaching packages are designed to give you the tailored guidance and expert advice you need to take your e-commerce business to the next level. Find out more about my Mastermind and coaching products.

Courses
Ready to kickstart your e-commerce journey and start seeing real results?
My online courses are perfect for new founders who want to build a solid foundation for growth. With step-by-step guidance, you’ll learn the strategies that can help you scale your online store and achieve consistent sales.

Events
Join me and a vibrant community of ambitious, inspiring women in business for an in-person event happening this year.
If you’ve been craving genuine conversations, fresh perspectives, and the chance to build real connections with like-minded women, consider this your personal invitation.
SUBSCRIBE
The Online Store Success Podcast
The podcast for fashion and lifestyle brand owners ready to scale their online stores.

Awards & certifications
