Hi, I'm Jodie Minto
Eight years ago, I was living in the Middle East with my husband and two young children. I loathed my full-time corporate job because I was burnt out and exhausted, and everything felt hopeless.
Then on a trip to Australia, I spotted women wearing stunning summer kimonos. Suddenly I had a vision of creating a fusion between East and West, creating designs that married the Arabic abaya and Japanese kimono.
And so, my e-commerce journey began. I founded iland co. and began selling at local markets. My kimonos sold well, and I knew my business had potential. But I was still working my full-time job, and it was time to take a leap of faith.
So that’s what I did. I set up an online store and started making my business dream a reality. And then, guess what? I didn’t make a single sale. I quickly realised that traffic and sales don’t come just because you press ‘publish’ on your website and run a few social media posts. (So unfair!!)
So, I began researching and studying everything I could about e-commerce, digital marketing, copywriting, social media, and Facebook ads, but I couldn’t get enough!
I sought the help of international fashion industry experts. I hired a business coach and I attended a million conferences and masterminds. I was determined to make it work.
Then, I tested different strategies, learning the hard way through trial and error. I wasted time on the wrong things and money on many things that didn’t work.
THEN I REALISED ...
e-commerce is a numbers game, and only 1 - 3% of website visitors were likely to convert. I soon understood that the lack of traffic, not my products, was the problem. Then I discovered Facebook Ads, and I've never looked back!
Facebook and Instagram Ads became my new superpower.
I learnt how to manage my own ad account by adopting the latest strategies and tactics. Finally, traffic and sales began to grow.
(I can still remember having my first $5K month. I was so excited – my hours and hours of hard work were beginning to pay off.)
My Facebook Ads brought in consistent traffic and amazing returns on my investment. My website visitors were adding to their carts like nobody’s business.
Plus the branding, customer service, and user experience work I had put in was leading to glowing reviews - which encouraged others to buy.
I HAD CRACKED THE ADS CODE...
I could hardly believe my eyes as I watched my sales hit $10K, then $20K, $50K, $100K, $170K and more.
It hasn’t been an easy journey, but I couldn’t be prouder of my achievements, and I recently sold my e-commerce business for a great return.
AND I WANT THE SAME FOR YOU.
Some of my recent awards...
Places I've been featured in ...
After implementing her strategies, I went from zero sales to consistent orders.
If you’re looking to build and grow your e-commerce business, Jodie Minto is the genuine and professional expert you need.
She covers everything from website optimization, SEO, Google Ads, and Klaviyo, to social media strategy and her specialty—Meta Ads.
With her guidance, you’ll learn how to create ads that actually perform, from the images to the text. After implementing her strategies, I went from zero sales to consistent orders.
Every brand looking to build a successful website and customer base should work with her!
It’s been an amazing experience and has made me more motivated than ever!
⭐️⭐️⭐️⭐️⭐️
I have increased my sales by 150% in 6 months all from Jodie's guidance!
I am so incredibly grateful I found Jodie and the Mastermind!
I have increased my sales by 150% in 6 months all from her guidance! I was ready to fold my business as I felt I had tried everything (including “the best” agencies) but now I am kicking goals that I could have only dreamed of.
I am being held accountable getting more things done in the last few months than I have in the last few years.
I love the weekly meetings with likeminded business women and the guest speakers have been fantastic so I have been able to improve all parts of the business. I am never letting her go!
My Revenue increased by 447.47% and my average dollar order increased by 45.99%
I first came across Jodie through a Facebook ad for a free webinar. I joined up and she opened the call with I make xx amount of money online through my fashion business per year. I hated going to markets so I had to make online sales work.
In the first couple of weeks of working together, utilising a bunch of strategies my online traffic improved by 164%. My Revenue increased by 447.47% and my average dollar order increased by 45.99%
I have now been working with Jodie for 2.5 months, during this time my online traffic (compared to before working with Jodie) has improved 960.7%, my revenue by1215.03% and my average dollar order continues to sit at an improved rate of 45%.
Jodie has been an epic mentor. She is especially good at the practical application of FB ads, traffic generation and customer nurturing.
