I’ve just officially exited my eCommerce business, iland co. and have been enjoying some downtime to rest and recoup after the rollercoaster that has been the past few years. I know I’ve been quiet here and on socials while I take a minute to breathe, and if I’m honest I’ve been feeling quite burnt out.  […]

In today’s world, digital marketing has become the backbone of businesses all around the world. With over 2.8 billion monthly active users on Facebook, it’s no surprise that Facebook Ads has become a go-to marketing tool for businesses of all sizes. However, managing Facebook Ads can be a challenging task, especially if you’re new to […]

If you’ve been running Facebook and Instagram ads for a while now for your eCommerce store, you have probably experienced your fair share of 4th quarter ad cost blowouts before. It happens every year, and if you are anything like me, you hope maybe this year will be different… until it’s not. In today’s episode […]